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Digitimes Research: More China-based smartphone vendors gearing up efforts to promote overseas sales

Kristina Shih, DIGITIMES Research, Taipei

More China-based smartphone vendors, including second-tier Gionee, Zopo and Haier, appear to have geared up efforts to promote sales of their smartphones in overseas markets, according to Digitimes Research.

Gionee, Zopo and Haier all highlighted their smartphone models designated for overseas sales at the recently concluded MWC 2015, while first-tier vendors including Xiaomi Technology, Coolpad and Oppo were absent from the trade fair this time.

Although first-tier TCL and Motorola Mobility (Lenovo) were also present at MWC, the former showcased its Idol 3- and Pixi 3-series models which are shipped to markets outside China mainly, and the latter were displaying three models already launched overseas, said Digitimes Research.