Home Tech Communications

HTC lacks brand marketing, CEO says in memo to company

Daniel Shen, Taipei; Jackie Chang, DIGITIMES Asia Thursday 16 August 2012 0

HTC has been facing operating challenges. Company CEO Peter Chou indicated that problems such as lack of brand marketing, cross-department communication and execution have been causing the firm to face obstacles. Chou noted that HTC has good products...

The article requires paid subscription. Subscribe Now

Email address

Password

Save my User ID and Password

Save my User ID and Password

Some subscribers prefer to save their log-in information so they do not have to enter their User ID and Password each time they visit the site. To activate this function, check the 'Save my User ID and Password' box in the log-in section. This will save the password on the computer you're using to access the site.

Note: If you choose to use the log-out feature, you will lose your saved information. This means you will be required to log-in the next time you visit our site.

NEW individual users please REGISTER first.

Enterprise user first-time LOGIN.

I forgot my ID and/or password?

MEMBERSHIP BENEFITS

Full access to articles dating back to 2000.
Real-time access to the news as it breaks.
Access to premium content.
Full access to Tomorrow's Headlines.
Asia Supply Chain 250 dataset access.