Global notebook shipments dropped 9% on year in 2015 and the volume in 2016 is expected to drop further by 2.6% to reach 154 million units. Although Windows 10's new functions will trigger some PC replacement, Chromebook will see a small shipment growth and the Wintel's China supply chain will be able to further reduce entry-level notebooks' costs, the shipments in 2016 will still be impacted by the facts such as Surface-like 2-in-1 devices' penetration into the notebook market and the merger of Japan-based notebook vendors. Worldwide notebook shipments are expected to grow slightly in 2017 but the market decline will resume again in 2018.
Abstract
Global notebook shipments dropped 9% on year in 2015 and the volume in 2016 is expected to drop further by 2.6% to reach 154 million units. Although Windows 10's new functions will trigger some PC replacement, Chromebook will see a small shipment growth and the Wintel's China supply chain will be able to further reduce entry-level notebooks' costs, the shipments in 2016 will still be impacted by the facts such as Surface-like 2-in-1 devices' penetration into the notebook market and the merger of Japan-based notebook vendors. Worldwide notebook shipments are expected to grow slightly in 2017 but the market decline will resume again in 2018.
