Taiwanese IC design house Sunplus Technology expects its automotive orders to strengthen further in the third quarter of 2026, but warned that rising memory and component costs could weigh on overall market demand and dampen customers' willingness to place orders.
China has introduced five automotive chip certification and accreditation industry standards aimed at easing a key obstacle to domestic semiconductor adoption: getting locally designed chips qualified for production vehicles.
Horizon Robotics is preparing its next-generation Journey 7 (J7) automotive AI chip family for mass production in 2027, aiming to extend its lead in China's L2+ assisted-driving market into the higher end of autonomous-driving computing.
Global PMX said its semiconductor business is emerging as the main growth driver and is expected to continue expanding through 2027, while automotive sales remain steady and are expected to improve as the global auto market recovers. The company also said its workforce is still rising, reflecting stronger shipments from Vietnam and Zhejiang plants.
Onsemi's leadership fielded a wide range of investor questions following the company's second-quarter 2026 results, with much of the discussion centered on its accelerating AI data center business, capacity utilization, and how the company is managing rising input costs.
RichWave Technology said at a recent earnings call that Wi-Fi 7 adoption continues to rise rapidly, with strong demand from telecom operators and retailers. The radio frequency (RF) front-end supplier said that the second half of 2026 should be slightly better than the first half of the year overall, but warned that tight supply of memory and passive components could affect shipment timing.
Automotive chip sales are improving across Europe and the US, but major suppliers say global carmakers and their suppliers are still buying largely for immediate needs. A fuller inventory rebuild — one that could affect prices and supply globally — has yet to begin, leaving the recovery more cautious than expected.
Taiwan and the US are deepening auto trade ties that could influence consumer choice, supply-chain resilience, and tariff policy beyond the island's borders. The latest comments from the American Institute in Taiwan come as Taiwan weighs lower car import duties, a move that could affect prices, jobs, tax revenue, and trade dynamics worldwide.
Global automakers are facing slower market growth, the rapid rise of Chinese carmakers, and sustained EV investment, with Volkswagen, BMW, and Mercedes-Benz under strain in recent years. While German automakers still lead the global auto industry, revenue and profitability have come under broad pressure over the past two years as competition shifts from volume growth to product value and operating efficiency.
Automotive chip demand surprised to the upside in the second quarter of 2026, with industry players saying the market could stay hot in the second half as new EV architectures become clearer and customers rebuild inventories. The strongest signal came from Texas Instruments (TI), which said the strength in automotive chips was completely unexpected.
As the global electric vehicle (EV) market enters a growth adjustment phase, the auto industry is shifting from "electrification" toward "intelligence," while AI agents move rapidly from the cloud to end devices. Qualcomm says the end devices with which future AI agents will mainly interact include about 6 billion smartphones, 2 billion AI wearables, 2 billion PCs, and 500 million connected cars, underscoring how vehicles are becoming a key gateway to AI services.
