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China market: Panasonic triggers price war through price-cuts for 16x Super Multi DVD burners

Jimmy Hsu, Taipei; Adam Hwang, DIGITIMES Asia 0

Panasonic, in an attempt to maintain its competitiveness in the China market, has lowered retail prices for its 16x Super Multi DVD burners from 388 yuan (US$49) early this month to 366 yuan currently, according to industry sources.

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