iMarts Intelligent Technology has developed a smartphone-based solution for multilingual translation of tourism information such as restaurant menus and sight-seeing spots via QR Code, according to company founder and CEO Muriel Kuan.
Wide use of the solution hinges on support by large exhibitions or events, and for the time being, iMarts looks to the 2020 Tokyo Olymic Games, Kuan said. Then, iMarts will focus business promotion on Chinese tourists going abroad and analyze destinations of their overseas tours, Kuan noted.
In view of fast growing international business travelers and tourists in Southeast Asian countries, iMarts plans to provide multilingual translation services there, Kuan indicated, adding it plans to do so in Europe prior to the 2024 Paris Olympic Games.