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Smartphone brands still focus on low-price segments in India

Sean Lin, DIGITIMES Research, Taipei
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India smartphone shipments only drop slightly from a year ago in 2020

Smartphones released by first-tier brands in India in 2020 were mostly models priced below INR15,000 (US$205), showing the purchasing power of Indian consumers is still rather weak, according to Digitimes Research's latest study on India's smartphone market.

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