At a media briefing on January 6, Nvidia's chief executive, Jensen Huang, offered further details on the safety design and real-world operating conditions of the company's newly unveiled autonomous-driving platform, Nvidia Alpamayo, as questions mount over how quickly such systems can move from demonstration to daily use.
As the transformation of the auto industry comes into sharper focus, CES in Las Vegas has quietly evolved from a technology showcase into a bellwether for the global car business. In recent years, CES was often jokingly described as a "world-class auto show," dominated by demonstrations of the industry's shift from internal combustion engines to electric drivetrains. However, starting in 2025, the frenzy of brand and component competition began to cool. By CES 2026, the center of gravity had unmistakably shifted.
At the 2026 Consumer Electronics Show (CES) in Las Vegas, Hyundai Motor Group Chairman and CEO Chung Eui-sun held a private meeting with Nvidia CEO Jensen Huang, marking their first in-person encounter since October 2025. The discussion, focused on Nvidia's newly unveiled self-driving platform, Alpamayo, has fueled speculation about the potential expansion of the two companies' strategic partnership.
At CES 2026, Nvidia CEO Jensen Huang delivered a keynote that many in the industry described as setting the direction for the next decade. It was not merely another unveiling of chips and platforms. Instead, it marked what Nvidia cast as a turning point for autonomous driving: a shift away from rule-based engineering toward systems centered on intelligence, reasoning, and judgment.
Samsung Electronics' decision to acquire a major advanced driver-assistance systems (ADAS) business through its subsidiary Harman is widely viewed as a decisive escalation of its ambitions in automotive electronics. Yet the move is also stirring unease among industry observers, who warn that it could complicate Samsung's long-standing partnership with Hyundai Motor Group, raising questions about how the two South Korean giants will navigate an increasingly crowded and competitive automotive technology market.
Against a backdrop of cyclical adjustment and structural transformation in the global electronics industry, Foxconn Technology Group is opening 2026 with what it calls a "dual-engine" strategy.
The Taipei Auto Show 2026 will run from December 31 to January 4, bringing together Taiwan's major automotive players—including Yulon Group, Hotai Motor, Sanyang Motor, and Foxconn-backed Foxtron Vehicle Technologies—to showcase their latest products and strategies as the market accelerates toward electrification and diversified mobility solutions.

