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Digitimes Research: LCD TV OEM market expected to surpass 50 million in 2015

Tom Lo, DIGITIMES Research, Taipei

The LCD TV contract manufacturing market is expected to surpass 50 million units in 2015, with Taiwan makers expected to be responsible for 38.33 million, according to Digitimes Research.

The entire LCD TV market is estimated to reach 229 million units in 2015, which means Taiwan makers will be responsible for producing 16.8% of the share, up from 16.1% in 2014.

Taiwan's growth is expected to come mainly from Foxconn Electronics (Hon Hai Precision Industry), which has secured increased orders to Mexico in addition to Vizio, a major client of Taiwan makers, continuing to see growth in North America. Compal will also see steady shipments to Toshiba while various makers can expect to benefit from Sony orders.

Foxconn may also see more than 10 million in unit shipments during 2015 to give the company 30% on-year growth and Amtran will see steady orders from Sharp, said Digitimes Research.

Digitimes Research also noted that Taiwan makers' shipments of LCD TVs reached 8.96 million units in the third quarter of 2014, up 3.2% on quarter and up 0.1% on year. TPV, Foxconn and Wistron were the top three makers in terms of shipments during the quarter, with Wistron seeing significant shipment increases to Vizio. Compal meanwhile saw less-than-expected shipments to Toshiba while Vizio decreased orders to Amtran.

Looking to the fourth quarter, Taiwan makers can expect to see shipments hit 9.56 million units, up 6.2% on quarter. Total shipments will reach nearly 35 million units in 2014, about 10 million less than the volume seen in 2011 when Taiwan's LCD TV shipments peaked, said Digitimes Research.

Content from this article was part of a complete Digitimes Research Chinese-language report that has not yet been translated into English. If you are interested in an English version of the report or wish to receive more information about the report, click here to contact us and we will get back to you as soon as possible. Digitimes Research also provides quarterly tracking services for market sectors such as China Smartphone, China Smartphone AP, Taiwan ICT and Taiwan FPD. Click here for more information about Digitimes Research Tracking services.