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CES 2026: Samsung's trademark win leads TCL to drop 'NXT FRAME' name

Jessica Tsai, Taipei; Jack Wu, DIGITIMES Asia Friday 9 January 2026 0

Credit: AFP

At CES 2026, TCL showcased new TVs but removed the "NXT FRAME" trademark following a German court ruling in February 2025 that favored Samsung Electronics' "The Frame" over trademark infringement.

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