The global OLED display market is fiercely competitive, becoming a key battleground for major brands. Samsung Display (SDC) and LG Display (LGD) continue to dominate the high-end panel supply chain, while brand leaders such as Asus, MSI, Samsung Electronics, LG Electronics, and Dell aggressively push technology specifications to capture market share in mid- to high-end OLED displays

DIGITIMES attended SEMICON West 2025 in Phoenix, Arizona, where the event set an 18-year record for both attendance and exhibitor participation. In an exclusive interview, SEMI president and CEO Ajit Manocha shared insights on the show's success and the evolving semiconductor market landscape