China market: Samsung led in on-line advertising expenditure in 2005

Press release, Taipei; Adam Hwang, DIGITIMES Asia Wednesday 8 March 2006 0

Samsung Electronics spent 60.35 million yuan (US$7.47 million) in on-line advertising in the China market last year, the largest amount for all local and multinational enterprises in China, according to China-based consulting firm Shanghai iResearch.

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