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Monday 11 August 2025
Exclusive: Apple reportedly preparing US$599 MacBook to capture more laptop market share
Apple is preparing to shake up the notebook market with an all-new ultra-low-cost MacBook, according to supply chain sources. Some components are expected to enter mass production...
Monday 4 August 2025
Tariff-driven pull-ins boost Apple, but momentum may fade in 2H25
Apple posted stronger-than-expected fiscal third quarter 2025 results, driven by record Mac sales and solid iPhone performance. US government tariff announcements spurred early buying,...
Thursday 31 July 2025
BOE acquires half of Apple's MacBook LCD orders, displacing LG Display
BOE Technology is on track to surpass LG Display (LGD) as Apple's top MacBook LCD panel supplier in 2025, marking a significant shift in Apple's display sourcing as the company edges...
Tuesday 8 July 2025
Chinese display maker BOE set to dominate Apple MacBook panel supply in 2025
China's BOE Technology Group is poised to become Apple's largest MacBook panel supplier for the first time in 2025, capturing 51% market share as the iPhone maker shifts orders away...
Thursday 6 March 2025
Apple debuts new MacBook Air, Mac Studio with AI-ready chips
Apple rolled out updated MacBook Air laptops and Mac Studio desktops, seeking to maintain a sales resurgence for the company's computer line.
Monday 10 February 2025
Apple rumored to unveil iPhone SE 4 and new MacBook Air in push for first-quarter revenue
Rumors suggest that Apple is set to launch new products, including the iPhone SE 4, a refreshed MacBook Air, an updated iPad Air, and a new headphone line. These launches aim to boost...
Tuesday 12 November 2024
Apple's OLED MacBook Air faces delay as suppliers push back on pricing demands
Apple's planned release of the OLED MacBook Air faces potential delays, primarily due to pricing challenges and market dynamics. The transition from LCD to OLED panels significantly...
Thursday 7 November 2024
MacBook Air upgrades to 16 GB RAM, matching AI PC standards
Apple has unveiled the new MacBook Pro featuring the M4 processor. While the MacBook Air did not receive a processor upgrade, it now comes with 16GB of memory. This update brings...
Thursday 19 September 2024
MacBook Air supply snag: warning for Apple's cost-cutting strategy
Apple has suspended shipments from Kunshan Kersen Science and Technology, a MacBook bearing supplier, following quality concerns. The tech giant has redirected orders to US and Taiwan-based...
Thursday 19 September 2024
Chinese MacBook bearing supplier hit by quality issues, orders shift to US, Taiwan
Kunshan Kersen Science Technology Co., Ltd., a crucial supplier of MacBook bearings, has reportedly suspended shipments due to quality control issues. In response, Apple has redistributed...
Tuesday 9 April 2024
Apple unlikely to hold spring event despite upcoming product launches
In the past, Apple typically held its spring product launch event sometime between mid-March and early April. However, as we have entered early April, there has been no schedule or...
Wednesday 26 July 2023
MacBook Air 15 has poor start, shipment reportedly put on hold by supply chain
According to Apple's supply chain, the 15-inch MacBook Air, announced during June's WWDC, reportedly didn't meet customer demand expectations. There are even calls for the supply...
Wednesday 7 June 2023
Radiant supplies backlight modules for new MacBook Air
Taiwan-based Radiant Opto-Electronics is reportedly the exclusive supplier of LED backlight units (BLUs) used in Apple's newly released next-generation 15-inch MacBook Air notebook...
Wednesday 7 June 2023
Supply chain cautious about demand for new 15-inch MacBook Air
Apple just unveiled the 15-inch MacBook Air at its Worldwide Developers Conference (WWDC), for which the supply chain began shipments in the first quarter. Apple has yet to accelerate...
Tuesday 6 June 2023
Apple introduces the 15‑inch MacBook Air
Apple has introduced the 15-inch MacBook Air, featuring an expansive 15.3-inch Liquid Retina display, the M2 processor, up to 18 hours of battery life, and a silent, fanless design...