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Thursday 19 September 2024
MacBook Air supply snag: warning for Apple's cost-cutting strategy
Apple has suspended shipments from Kunshan Kersen Science and Technology, a MacBook bearing supplier, following quality concerns. The tech giant has redirected orders to US and Taiwan-based...
Thursday 19 September 2024
Chinese MacBook bearing supplier hit by quality issues, orders shift to US, Taiwan
Kunshan Kersen Science Technology Co., Ltd., a crucial supplier of MacBook bearings, has reportedly suspended shipments due to quality control issues. In response, Apple has redistributed...
Tuesday 9 April 2024
Apple unlikely to hold spring event despite upcoming product launches
In the past, Apple typically held its spring product launch event sometime between mid-March and early April. However, as we have entered early April, there has been no schedule or...
Wednesday 26 July 2023
MacBook Air 15 has poor start, shipment reportedly put on hold by supply chain
According to Apple's supply chain, the 15-inch MacBook Air, announced during June's WWDC, reportedly didn't meet customer demand expectations. There are even calls for the supply...
Wednesday 7 June 2023
Radiant supplies backlight modules for new MacBook Air
Taiwan-based Radiant Opto-Electronics is reportedly the exclusive supplier of LED backlight units (BLUs) used in Apple's newly released next-generation 15-inch MacBook Air notebook...
Wednesday 7 June 2023
Supply chain cautious about demand for new 15-inch MacBook Air
Apple just unveiled the 15-inch MacBook Air at its Worldwide Developers Conference (WWDC), for which the supply chain began shipments in the first quarter. Apple has yet to accelerate...
Tuesday 6 June 2023
Apple introduces the 15‑inch MacBook Air
Apple has introduced the 15-inch MacBook Air, featuring an expansive 15.3-inch Liquid Retina display, the M2 processor, up to 18 hours of battery life, and a silent, fanless design...
Monday 5 June 2023
DIGITIMES Research expects shipments of 2.5–3 million units for upcoming MacBook Air in 2023
Apple's new M2-power MacBook Air is slated to be unveiled at WWDC scheduled from June 5–9 with DIGITIMES Research's senior analyst Jim Hsiao expecting the notebook's shipments...
Thursday 4 May 2023
MacBook shipments likely to drop in 2023
Apple MacBook shipments will likely register a single-digit decrease in 2023 due to a disappointing first half of the year, according to industry sources.
Wednesday 26 April 2023
Wingtech's Kunming site expands recruitment to accelerate MacBook Air production
According to reports from Chinese media, Wingtech's site in Kunming, the capital city of China's Yunnan province, has been assembling Apple's MacBook Air since the end of 2022. Right...
Wednesday 15 February 2023
New 15-inch MacBook Air to hit shelves in 2Q23s
Shipment levels for Apple's MacBooks are expected to be low in the first quarter of 2023, but the release of the new 15-inch MacBook Air should spur new momentum in the second quarter,...
Thursday 19 January 2023
Quanta ramping up shipments for new MacBook series
Apple recently announced that Quanta Computer kicked off shipments of the latest MacBook Pro series in December, according to industry sources.
Monday 1 August 2022
MacBook series to outshine other PC brands in 2H22
MacBook series could be the only bright spot for PC sales in the second half of the year amid a persisting market downturn, with assemblers and components suppliers all poised to...
Tuesday 5 July 2022
Wintel notebook sales affected by weakening consumer demand in 2H22
Wintel notebook sales may be affected negatively by weak consumer sentiment and the launch of new Apple MacBooks in the second half of 2022, according to industry sources.
Wednesday 22 June 2022
Notebook sales to pick up in 3Q22
Notebook sales are expected to pick up starting in the third quarter of 2022, driven by post-lockdown recovery, according to industry sources.
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Generative AI market to reach US$1.5 trillion by 2030 with Taiwan holds hardware advantage; software and services to see promising future, says DIGITIMES Research